Working with the Managing Director, Meg Billcliff, Transition consulted on the technical aspects of the project, providing advice and options for each required feature. Hurricane wanted to have a CMS that was easy to use — providing a framework that can be built upon in the future, as and when innovations are required. The content management system, Perch Runway was selected for its speed, ease of use for the client and SEO credentials.
The new website design has a lot of great photographs along with a video. Transition implemented a system for managing photos which does not interrupt the clients' workflow. The site allows the client to upload files securely and efficiently. They are then transferred to a CDN for optimisation before serving back to the CMS resulting in fast page loads.
All these elements constructed a semantically well-structured site which is fast and search engine friendly, helping to reinforce Geary's brand and encourage engagement from their partners and customers.